Our Story

Where Friendship Meets Magic

Our story begins with two extraordinary best friends -- Jasmine, a gentle yellow Labrador with a heart of gold, and Potter, a spirited white Parson's Terrier named after the beloved wizard Harry Potter. These inseparable companions inspired not just our company's name, but our entire philosophy of friendship, joy, and magical moments.

Founded in 2024, Jasmine Potter brings to life the same happiness that our namesake pets shared, through colorful, whimsical accessories that capture young hearts. Our cheerful collection features everything from charm bracelets to hair ties, all designed in vibrant pastels and bright hues that make every day feel like a celebration.

Our Enchanting Collections

At the heart of our collections are our signature charm bracelets, crafted with care using high-quality surgical steel and comfortable silicone bands. Each Kawaii charm tells its own playful story:

  • A sleepy sloth reminding us to take life easy
  • A magical narwhal swimming through dreams
  • Cheerful pineapples and happy avocados spreading smiles
  • Lucky kitties bringing good fortune
  • Adorable sushi rolls and ramen bowls adding a dash of fun
  • Rainbows, popsicles, and watermelons celebrating summer joy
  • Friendly cactus reminding us that even tiny things can be mighty 

Crafted with Love

Each piece in our collection comes to life through the talented hands of our Ukrainian artist, whose Kawaii-inspired designs bring an international touch of whimsy to every accessory. From our colorful string bracelets to our cute keychain bags and playful hair ties, every item is designed to spark joy and creativity.

Our Promise

Just as Jasmine and Potter shared an unbreakable bond, we create accessories that celebrate friendship, creativity, and the magic of being uniquely yourself. Every piece carries a sprinkle of enchantment that speaks to the young at heart.

Join Our Magical World

Whether you're collecting our adorable charms, sharing friendship bracelets with your besties, or adding a pop of color to your day with our hair ties, you're part of our special story. Welcome to Jasmine Potter, where every accessory carries a tale of friendship, and every design is inspired by the joy of two very special four-legged friends.